LEE ANN NORMAN
Expertise
Lee Ann Norman is a Writer and Strategist with a passion for sharing compelling stories.
I know a lot about a lot of things and have a knack for making connections among them all. Let me help you amplify your impact and connect to your communities.
STRATEGY
I work with people to amplify their best ideas and create compelling stories that help them make deeper connections to their communities. Together, we can collaborate to create and execute meaningful brand and digital strategies curated for your needs.
WRITING
I'm curious about how others read the world and how their reading(s) influence everything. Let me help you uncover what motivates your audiences, distill the key messages you need to share with your communities, create a pitch perfect (and winning) proposal, and convey your impact.
You can also learn more about my work as an art writer and critic.
Experience Highlights
ArtPlace America — Communications Manager
Built integrated messaging strategy and editorial voice for a leading national arts and community development funder during a period of leadership transition and strategic planning.
Coordinated communications across internal teams and external partners to ensure aligned, consistent messaging; expanded audience inclusion and clarified mission for philanthropic and civic stakeholders.
Chicago Theological Seminary — Lead Writer
Developed narrative strategy and grant materials for a $425K seed funding award from the Henry Luce Foundation to launch the Inter-religious Institute, connecting institutional history with contemporary social justice priorities to make a compelling case for philanthropic investment.
Taproot Foundation — Consulting Liaison
Managed relationships between nonprofit and social change organization clients, and skilled volunteers, coordinating project delivery across marketing, strategy, HR, and IT engagements.
Supported pro bono consulting projects for clients including JPMorgan Chase, Capital One, Groupon, and Royal Bank of Canada, ensuring clear communication, stakeholder alignment, and on-time delivery.
The Brooklyn Rail — Art Reviews Editor & Contributor
Interview cultural leaders, develop long-form criticism, and produce and manage editorial content that deepens public understanding of global art discourse.
Services
“What people want is the extra, the emotional bonus they get when they buy something they love.”
~ Seth Godin
I have a knack for uncovering what people find important; helping them articulate their values, and then working with them to craft compelling stories that create deeper connections to their audiences. The care and attention I give to nuance unites the efficacy of an idea with feeling, making the correspondence—anything from a thank you note or “ask letter” to a proposal, assessment, or program didactic—creative and thought provoking. My ability to decode ideas and capture the emotion, spirit, and tone appropriate to the occasion and audience every time is a gift.
Are you trying to go deeper in your messaging or incorporate a human touch to your marketing and fundraising correspondence? Do you want your print and digital collateral to connect you with new audiences while re-invigorating the connection your long-standing supporters already feel?